Understanding Attack Ads in the 2020 U.S. Presidential Election
Answer the two questions posted below using the images provided and the video shown in class.
This is a poll of 802 utah voters answer the question "In your opinion, do negative campaign ads make people more or less likely to vote?". 6.6% say much more likely, 23.4% say somewhat more likely, 33.8% say somewhat less likely, 23.9% say much less likely, 9.5% say no impact, and 2.7% say I don't know.
This image is a screen capture of an attack ad published by the Trump campaign in 2020 attacking Joe Biden's reputation. The attack ad argues that Joe Biden is not a good candidate for African-American voters.
Question 1
Short answer
What are attack ads? Provide examples from the 2020 U.S. Presidential Election.
Question 2
Short answer
Do attack ads generally help or hurt the political campaign using them? Use the image with polling data provided in this assignment.
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